TOP 10 COUNTRIES WHO HAVE HIGHEST WEBSITE TRAFFIC COST PER MILLE (CMP) RATE IN 2023

In the world of digital marketing, understanding website traffic cost per mille (CMP) is essential. The CMP rate is the cost per thousand impressions, which refers to the amount of money advertisers pay for every thousand times their ad is displayed on a website. It is an important metric for measuring the effectiveness of online advertising campaigns. In this article, we will be discussing the top 10 countries that have the highest website traffic cost per mille (CMP) rate.

1. United States :

The United States has the highest website traffic cost per mille (CMP) rate in the world. The average CMP rate in the US is $7.19, which is significantly higher than the global average of $2.69. This is due to the high level of competition in the US digital advertising market.

2. Australia :

Australia has the second-highest website traffic cost per mille (CMP) rate in the world. The average CMP rate in Australia is $5.10, which is almost double the global average. This is due to the high demand for digital advertising in Australia.

3. United Kingdom :

The United Kingdom has the third-highest website traffic cost per mille (CMP) rate in the world. The average CMP rate in the UK is $4.58, which is also significantly higher than the global average. This is due to the high level of competition in the UK digital advertising market.

4. Canada :

Canada has the fourth-highest website traffic cost per mille (CMP) rate in the world. The average CMP rate in Canada is $3.80, which is higher than the global average. This is due to the high demand for digital advertising in Canada.

5. New Zealand :

New Zealand has the fifth-highest website traffic cost per mille (CMP) rate in the world. The average CMP rate in New Zealand is $3.60, which is also higher than the global average. This is due to the high level of competition in the New Zealand digital advertising market.

6. Norway :

Norway has the sixth-highest website traffic cost per mille (CMP) rate in the world. The average CMP rate in Norway is $3.50, which is higher than the global average. This is due to the high demand for digital advertising in Norway.

7. Sweden :

Sweden has the seventh-highest website traffic cost per mille (CMP) rate in the world. The average CMP rate in Sweden is $3.30, which is higher than the global average. This is due to the high level of competition in the Swedish digital advertising market.

8. Denmark :

Denmark has the eighth-highest website traffic cost per mille (CMP) rate in the world. The average CMP rate in Denmark is $3.20, which is also higher than the global average. This is due to the high demand for digital advertising in Denmark.

9. Switzerland :

Switzerland has the ninth-highest website traffic cost per mille (CMP) rate in the world. The average CMP rate in Switzerland is $3.10, which is higher than the global average. This is due to the high level of competition in the Swiss digital advertising market.

10. Netherlands :

The Netherlands has the tenth-highest website traffic cost per mille (CMP) rate in the world. The average CMP rate in the Netherlands is $3.00, which is higher than the global average. This is due to the high demand for digital advertising in the Netherlands.

In conclusion, understanding website traffic cost per mille (CMP) rates is crucial for any business that wants to succeed in online advertising campaigns. The top 10 countries with the highest CMP rates are all developed countries with high levels of competition and demand for digital advertising. As such, businesses operating in these countries should be prepared to pay a premium for online advertising campaigns to ensure their success.